Collection: Dog Shampoo

Professional dog shampoo formulated for frequent washing, sensitive skin, safe to use on puppies, with a highly economical 32:1 dilution ratio.

Paw Naturel dog shampoos are professional grooming products developed for frequent use in both salon environments and home grooming routines.

Made in the UK, our shampoos cleanse the coat effectively while remaining gentle on the skin. The formulas are designed to remove dirt and odours without relying on harsh detergents that can strip the coat’s natural oils or irritate sensitive skin.

Each shampoo is a highly concentrated formula with a dilution ratio of up to 32:1, making it economical for professional groomers while still delivering consistent results wash after wash.

Formulated without SLS, SLES, parabens, alcohol or other harsh ingredients, Paw Naturel shampoos support healthy skin, maintain coat condition and provide reliable performance for routine grooming.

Trusted by professional groomers and increasingly chosen by dog owners who want professional-grade grooming results at home, Paw Naturel shampoos offer gentle, effective cleansing suitable for dogs of all breeds and coat types, including puppies.

  • frequent professional grooming
  • dogs with sensitive skin
  • puppies and young dogs
  • economical grooming with 32:1 dilution
  • maintaining healthy skin and coat condition

A 32:1 dilution means a small amount of shampoo goes a long way, making it practical for busy grooming salons and economical for regular home use.